Cookies can be easily disabled. But disabling cookies might affect your browsing experience. Mainly there are two types of cookies used; session cookies and persistent cookies. A session cookie exists only for the duration of your site visit and gets deleted right after you have exited the website. On the other hand, persistent cookies stay on your device until they gets expired or deleted manually.
The main purpose behind using cookies is to provide you with a website that is interactive and easy to use. They play an essential role in offering good user experience and help us to deliver better and personalized service. Cookies are used to gather customer journey information across our sites so that we can ensure privacy, store login details and temporarily store input information in the loan calculators and comparison tools. They also help us to evaluate our advertising and promotional effectiveness.
To improve the content of the website we also utilize various Google technologies. The Google analytics tools will automatically send certain information to Google like web address of the page visited and IP address. Google may also set cookies or read cookies that are already stored. To control the ads by Google that you see across the web Ads Settings can be utilized. It is easy to understand how ads are selected, how to block specific advertisers and also opt out of certain categories.